The search for Nepal's next superstar is almost here. Coca-Cola Nepal, the most preferred beverage brand, has announced its title sponsorship with the renowned reality television singing competition “Nepal Idol” Season 4.

This is the second year of the partnership between Coca-Cola Nepal and Nepal Idol.

During the signing ceremony of the partners, Rajiv Tandon, Country Finance Manager, Bottlers Nepal Limited shared, “This is the second year Coca-Cola has partnered with Nepal Idol which is a part of the iconic global Pop Idol franchise and it seems each year the show gets more exciting with stronger and versatile contenders competing.

We all know that music is a universal language of many human emotions and connections which is why Coca-Cola has always been associated with music. Hence, it is a great pleasure to be part of such a great platform for the youth and talents of Nepal. We wish the Nepal Idol team and the contenders all the very best!

Suresh Paudel, Project Head and Director of Nepal Idol shared, “We are pleased to have Coca-Cola on board with us for the second year now. We understand that Coca-Cola holds music close to its heart and it has been a refreshing addition to our show.

Last year Sajja Chaulagain was the crown winner of Nepal Idol Season 3 and she has been hard at work launching her music career. As each season brings in fresh and stronger talents, we cannot wait to share Nepal Idol’s new journey with the rest of Nepal.”

The Nationwide, Nepal Idol season 4 will air on AP1 television from December 8, 2021. The hit show is a Nepali franchise of Pop Idol and provides a platform for aspiring and talented singers from all over Nepal.

Also Read:

Ways to Prevent Your Laptop From Overheating

Honda Amaze Launched In Nepal |Price and Specification|

Exercise tips for women over 50

Five ways to maintain your motorbike battery

Factors to Consider While Buying a Water Purifier

Five ways to maintain your car's battery

SUVs of Skoda in Nepal

Healthy eating and diet tips for women

Benefits of Getting Enough Rest to Your Beauty

Samsung tablet in Nepal with price and specifications

Washing Machine under Budget Available in Nepal

On the occasion of World Recycling Day,18th March, Coca-Cola Nepal and Doko Recyclers announced the placement of 10 informative PET Collection Bins across the Kathmandu Valley, an initiative that commenced in August 2020 with the support of local authorities.

The “Refresh & Recycle” initiative is a PET bottle collection campaign that aims to raise awareness and educate communities about giving new life to PET bottles through a recycling process.

The bins were placed in populous areas where PET bottles are frequently disposed including Soyambhunath Stupa, Bouddha Stupa, Patan Hospital, Patan Dhoka, Patan Durbar Square, Tribhuvan University, and the Lalitpur Municipality Public Park.

Abilal Shah, Proctor, Tribhuvan University shared, “Students, professors, and administrative staff have reacted positively to the bins placed at Tribhuvan University.

The bin placed at Tribhuvan University is used frequently and is convenient for both students and visitors.

We look forward to other collaborations in the future.” 

Through this initiative, consumers are encouraged to discard their PET bottles after usage in the PET collection bins whenever they are in any of these locations.

It is also important for consumers to ensure that the bottles are empty, clean, and preferably crushed before disposal.

More information on the proper steps of disposal and the recycling process of PET bottles have also been displayed on the bins for public awareness.

Discarded PET bottles have inherent value and cannot be categorized as waste.

PET plastic is safe, lightweight, economical, transparent, shapeable and 100% recyclable.

“We want to provide the public infrastructure to recycle and educate themselves on the benefits of recycling.

For us at Doko Recyclers, waste management and sustainability are achieved by creating truly viable, post-disposable, sustainable and circular design solutions”,

says Raghavendra Mahto, Co-founder of Doko Recyclers.

Pradip Pandey, Managing Director of Bottlers Nepal Limited shared, “We take our role as an environmental steward seriously for which we are committed to finding new and improved ways to recover and recycle PET bottles in Nepal. We highly appreciate the local government’s support and partnership in this important effort.’’

The bottles from the bins are collected by Doko Recyclers every week, sorted and then delivered to a PET recovery facility to begin the recycling process.

PET materials can be recycled and manufactured into new bottles, containers and are even used for fiber applications such as clothes and carpets.

Since its placements, Doko Recyclers have collected and recovered approximately 2000 PET bottles so far.

In 2018, Coca-Cola globally announced "World Without Waste", with an aim of collecting and recycling the equivalent of all bottles and cans that it produces by 2030.

In support to its global vision, Coca-Cola Nepal has taken upon many recycling initiatives in order to achieve the World Without Waste objectives in the coming decade through its several projects namely Nagarmitra, Recycler Saathi and now Refresh and Recycle. 

Coca-Cola Nepal today announced the launch of a new 175 ml glass bottle offering a great drinking experience to consumers at the most affordable price of just Rs.25.

Additionally, the new glass bottle is designed especially for Nepali consumers as it comes with a new Coca-Cola logo in Nepali script printed on the bottle reflecting the brand’s strong commitment towards building deeper connections with its consumers locally.

The introduction of the new RGB (Returnable Glass Bottle) bottle is the smallest in Coca-Cola’s beverage category available in Nepal which demonstrates Coca-Cola’s ongoing commitment to giving Nepali consumers more beverage choices and packages for the occasions they want.

The RGB bottles are reusable making them environment friendly and the glass packaging preserves the freshness of the great taste of Coca-Cola.

The new 175ml RGB bottle is available for Coca-Cola, Sprite, and Fanta as well and available at grocery stores across Kathmandu, Lalitpur, and Bhaktapur.

On the launch of the new bottle, Adarsh Avasthi, Country Director of Coca-Cola in Nepal shared, "We are very happy to offer yet another pack option of Coca-Cola, Sprite and Fanta that provides a great experience at a very affordable price.

The launch of the new bottle not only follows the brand's objective to provide consumers their choice of size in their most preferred beverage but also its mission to provide sustainable packaging.

We hope our consumers will enjoy their favorite beverage to the fullest."

Mr. Pradip Pandey, Managing Director of Bottlers Nepal Ltd. shared, “We are committed to serving the loved beverages of our consumers and besides the affordable price point, the bottle is one of its kind specifically for our valued Nepali consumers, with the Coca-Cola logo printed in Nepali language.

The new 175ml RGB bottle at only Rs 25 is now available at grocery stores across Kathmandu and we are excited for our consumers to try it.”

The launch of the new product is a part of Coca-Cola’s ongoing Uplift campaign which comes with the tagline “Diusai Jhap Jhap, Coke le Up” which aims to inspire young consumers to grab a Coke during their afternoon breaks to feel energized and uplifted.