Poco now an independent brand from Xiaomi
"Xiaomi India CEO Manu Kumar Jain via twitter shared that the POCO brand is now independent of Xiaomi and will operate on its own from now on."
Pocophone from Xiaomi was one of the most popular phone. Since its release, Poco phone F1 has remained one of the most popular phone in midrange segment with flagship garde specs. Xiaomi while planning to come up with another Poco device, dropped another development in the Pocophone department.
Xiaomi India CEO Manu Kumar Jain via twitter shared that the POCO brand is now independent of Xiaomi and will operate on its own from now on.
Excited to share: #POCO will now be an independent brand!
— Manu Kumar Jain (@manukumarjain) January 17, 2020
What started as a sub-brand within Xiaomi, has grown into its own identity. POCO F1 was an incredibly popular phone. We feel the time is right to let POCO operate on its own.
Join me in wishing @IndiaPOCO all the best.
Hence, Poco and Xiaomi are now two different brands.
Recently, trademark application of Poco F2 was also released which confirmed the brand is working on a device that is expected to come in Q4 of 2020.
Biplav Gachhadar
