As efforts accelerate nationwide to provide relief from the devastation of the second wave of the coronavirus, Coca-Cola in Nepal has committed NPR 2.4 crores to help the nation’s effort in combating the crisis and containing the spread of the pandemic. 

The Coca-Cola system in Nepal will support communities at large through interventions in vaccination drives, providing safety relief materials (e.g., PPEs, mask, gloves sanitizers, etc), and awareness efforts to promote vaccination and sanitation practices, throughout the nation.

To stand in support of the Covid-19 pandemic, The Coca-Cola Company has created a special “Stop the Spread” fund worldwide. 

This fund will be channelized towards facilitating vaccine distribution, COVID safety kits (PPE - masks, gloves, sanitizer), and creating awareness around vaccination and sanitary practices to contain the spread of pandemic. 

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On the occasion of World Recycling Day,18th March, Coca-Cola Nepal and Doko Recyclers announced the placement of 10 informative PET Collection Bins across the Kathmandu Valley, an initiative that commenced in August 2020 with the support of local authorities.

The “Refresh & Recycle” initiative is a PET bottle collection campaign that aims to raise awareness and educate communities about giving new life to PET bottles through a recycling process.

The bins were placed in populous areas where PET bottles are frequently disposed including Soyambhunath Stupa, Bouddha Stupa, Patan Hospital, Patan Dhoka, Patan Durbar Square, Tribhuvan University, and the Lalitpur Municipality Public Park.

Abilal Shah, Proctor, Tribhuvan University shared, “Students, professors, and administrative staff have reacted positively to the bins placed at Tribhuvan University.

The bin placed at Tribhuvan University is used frequently and is convenient for both students and visitors.

We look forward to other collaborations in the future.” 

Through this initiative, consumers are encouraged to discard their PET bottles after usage in the PET collection bins whenever they are in any of these locations.

It is also important for consumers to ensure that the bottles are empty, clean, and preferably crushed before disposal.

More information on the proper steps of disposal and the recycling process of PET bottles have also been displayed on the bins for public awareness.

Discarded PET bottles have inherent value and cannot be categorized as waste.

PET plastic is safe, lightweight, economical, transparent, shapeable and 100% recyclable.

“We want to provide the public infrastructure to recycle and educate themselves on the benefits of recycling.

For us at Doko Recyclers, waste management and sustainability are achieved by creating truly viable, post-disposable, sustainable and circular design solutions”,

says Raghavendra Mahto, Co-founder of Doko Recyclers.

Pradip Pandey, Managing Director of Bottlers Nepal Limited shared, “We take our role as an environmental steward seriously for which we are committed to finding new and improved ways to recover and recycle PET bottles in Nepal. We highly appreciate the local government’s support and partnership in this important effort.’’

The bottles from the bins are collected by Doko Recyclers every week, sorted and then delivered to a PET recovery facility to begin the recycling process.

PET materials can be recycled and manufactured into new bottles, containers and are even used for fiber applications such as clothes and carpets.

Since its placements, Doko Recyclers have collected and recovered approximately 2000 PET bottles so far.

In 2018, Coca-Cola globally announced "World Without Waste", with an aim of collecting and recycling the equivalent of all bottles and cans that it produces by 2030.

In support to its global vision, Coca-Cola Nepal has taken upon many recycling initiatives in order to achieve the World Without Waste objectives in the coming decade through its several projects namely Nagarmitra, Recycler Saathi and now Refresh and Recycle. 

This summer, Coca-Cola, one of the most preferred beverage brands in Nepal has launched a value-driven promotional campaign for its consumers with the tagline “Ghar Ma Special Khana Ko Sano Treat”.

To make-at-home meal moments special and memorable for the consumers, Coca-Cola in Nepal is offering a free 250 ml pack on purchase of 2.25-liter pack sizes of Coca-Cola, Sprite, and Fanta.

The promotional offer is part of the Coke and Meals campaign which was launched at the beginning of the year, reinforcing the message that when paired with Coke, even an ordinary meal can turn into a celebration.

Coca-Cola always connects with the consumers through unique campaigns, providing them with exciting experiences and offers.

With this offer, Coca-Cola aims to celebrate the togetherness and joy of shared food moments with Coke, Fanta, and Sprite.

This offer is valid for a limited period. Purchase of stock without this offer is also available.

Consumers are advised to check the promotional packs for more details, terms & conditions.

About Coca-Cola in Nepal

Coca-Cola in Nepal refreshes consumers across the country through its core product offerings of Coca-Cola, Sprite, Fanta and Kinley, and impacts thousands as a System.

The Company works with WWF Nepal, WaterAid Nepal, and Smartpaani on innovative integrated water management solutions for water conservation, water replenishment and to improve the livelihoods of communities.

As part of The Coca-Cola Company’s commitment towards a ‘World Without Waste’, Coca-Cola Nepal has been working with

Himalayan Climate Initiative and GIZ for a PET Recollection Social enterprise that encourages recycling of

PET waste in Kathmandu and recently partnered with Creasion to establish a responsible PET recovery and recycling hub in Chitwan.

Through the STAR Retailer training program, Coca-Cola Nepal is also empowering women retailers, in line with The Coca-Cola Company's global 5BY20 initiative.

Coca-Cola Nepal continually engages in locally relevant initiations to bring about a positive difference to the lives of communities across the country.

 

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Coca-Cola Nepal today announced the launch of a new 175 ml glass bottle offering a great drinking experience to consumers at the most affordable price of just Rs.25.

Additionally, the new glass bottle is designed especially for Nepali consumers as it comes with a new Coca-Cola logo in Nepali script printed on the bottle reflecting the brand’s strong commitment towards building deeper connections with its consumers locally.

The introduction of the new RGB (Returnable Glass Bottle) bottle is the smallest in Coca-Cola’s beverage category available in Nepal which demonstrates Coca-Cola’s ongoing commitment to giving Nepali consumers more beverage choices and packages for the occasions they want.

The RGB bottles are reusable making them environment friendly and the glass packaging preserves the freshness of the great taste of Coca-Cola.

The new 175ml RGB bottle is available for Coca-Cola, Sprite, and Fanta as well and available at grocery stores across Kathmandu, Lalitpur, and Bhaktapur.

On the launch of the new bottle, Adarsh Avasthi, Country Director of Coca-Cola in Nepal shared, "We are very happy to offer yet another pack option of Coca-Cola, Sprite and Fanta that provides a great experience at a very affordable price.

The launch of the new bottle not only follows the brand's objective to provide consumers their choice of size in their most preferred beverage but also its mission to provide sustainable packaging.

We hope our consumers will enjoy their favorite beverage to the fullest."

Mr. Pradip Pandey, Managing Director of Bottlers Nepal Ltd. shared, “We are committed to serving the loved beverages of our consumers and besides the affordable price point, the bottle is one of its kind specifically for our valued Nepali consumers, with the Coca-Cola logo printed in Nepali language.

The new 175ml RGB bottle at only Rs 25 is now available at grocery stores across Kathmandu and we are excited for our consumers to try it.”

The launch of the new product is a part of Coca-Cola’s ongoing Uplift campaign which comes with the tagline “Diusai Jhap Jhap, Coke le Up” which aims to inspire young consumers to grab a Coke during their afternoon breaks to feel energized and uplifted.