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Oracle wins TikTok over Microsoft in Trump-urged bid

13th September 2020
"The president said on Aug. 18 that Oracle was “a great company” that “could handle” buying TikTok."

The owner of TikTok has chosen Oracle over Microsoft as the American tech partner that could help keep the popular video-sharing app running in the U.S., according to a source familiar with the deal who was not authorized to speak publicly about it.

Microsoft announced Sunday that its bid to acquire TikTok’s U.S. operations was rejected, removing the tech giant from the running a week before President Donald Trump promises to follow through with a plan to ban the Chinese-owned app in the U.S. over spying concerns.

TikTok and the White House declined to comment Sunday. Oracle didn’t return a request for comment but has previously declined comment.

Walmart, which had planned to partner with Microsoft on the acquisition, said Sunday it “continues to have an interest in a TikTok investment” and is talking about it with ByteDance and other parties.

The Trump administration has threatened to ban TikTok by Sept. 20 and ordered ByteDance to sell its U.S. business, claiming national-security risks due to its Chinese ownership. The government worries about user data being funneled to Chinese authorities. TikTok denies it is a national-security risk and is suing to stop the administration from the threatened ban.

Microsoft said in a Sunday statement that ByteDance “let us know today they would not be selling TikTok’s US operations to Microsoft.

Microsoft added it was “confident our proposal would have been good for TikTok’s users while protecting national security interests.” The company said it “would have made significant changes to ensure the service met the highest standards for security, privacy, online safety, and combating disinformation.

TikTok, which says it has 100 million U.S. users and about 700 million globally, is known for its fun, goofy videos of dancing, lip-syncing, pranks and jokes. It’s recently become home to more political content such as the comedian Sarah Cooper, who drew a large audience by lip-syncing Trump’s own often-disjointed statements from public appearances.

TikTok denies that it has shared user data with the Chinese government or that it would do so if asked. The company says it has not censored videos at the request of Chinese authorities and insists it is not a national-security threat.

TikTok has sued to stop the ban, but not the sale order. The negotiations have been complicated by several factors, including Trump’s repeated demands that the U.S. government should get a “cut” of any deal, a stipulation and role for the president that experts say is unprecedented.

In addition, the Chinese government in late August unveiled new regulations that restrict exports of technology, likely including the artificial intelligence system TikTok uses to choose which videos to spool up to its users. That means ByteDance would have to obtain a license from China to export such technology to a foreign company.

The deal had come together rapidly after the administration ramped up its threats against TikTok this summer, despite TikTok’s efforts to put distance between its app and its Chinese ownership. It installed former Disney executive Kevin Mayer as its American CEO, but he resigned in August after just a few months on the job, saying the “political environment has sharply changed.”

Both Microsoft and Oracle are known more for their business software offerings than for those intended for consumers.

Oracle primarily makes database software. It competes with tech giants such as Microsoft and Amazon that provide cloud services as well as business-software specialists like Salesforce.

Thill suggested that TikTok competitors like Facebook and Snapchat should be “cheering on Oracle” as a buyer because Oracle wouldn’t “add a lot of value to the app.

The president said on Aug. 18 that Oracle was “a great company” that “could handle” buying TikTok. He declined to state his preference between Oracle and Microsoft as buyers.

source: AP

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Walmart partners with Microsoft to bid on TikTok

27th August 2020
" Walmart Inc partnering with Microsoft Corp"

Walmart Inc (WMT.O) is partnering with Microsoft Corp (MSFT.O) in the software maker’s bid for Bytedance-owned TikTok, the world’s largest retailer said on Thursday.

ByteDance has been in talks to sell TikTok’s North American, Australian and New Zealand operations which could be worth $25 billion to $30 billion to companies including Microsoft and Oracle (ORCL.N), people with knowledge of the matter have told Reuters.

U.S. President Donald Trump has demanded that China’s ByteDance, which owns TikTok globally, sell its U.S. operations, citing potential national security risk due to the vast amount of private data the app is compiling on U.S. consumers.

We are confident that a Walmart and Microsoft partnership would meet both the expectations of U.S. TikTok users while satisfying the concerns of U.S. government regulators,” the retailer said in a statement.

The two companies are two years into a five-year partnership as part of the retailer’s push for wider use of cloud and artificial intelligence.

Walmart said TikTok’s integrated e-commerce and advertising capabilities in other markets “is a clear benefit to creators and users in those markets.”

The retailer’s shares were up about 4.4% on the news.

source:reuters

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Classic Tech claims to have received no complaints from its Tiktok users

30th August 2020
"No Classic Tech user is dissatisfied by our service - Classic Tech."

Tiktok, previously, has become one of the most used mobile applications where people make video contents and share it in social platforms. Nepalese have also been keen towards this application; recently, the usage of tiktok has increased by 25% in nepal and alongside several difficulties have also risen.

While users of other internet service providers are facing problems using the Tiktok app, the users of ClassicTech, as claimed by Classic Tech, are conveniently using the application without any technical difficulty or hindrance, even during the peak hours.

Classic Tech has collaborated with Akamai to connect the content bandwidth of tiktok in order to facilitate easy services to their customers. Its server can handle twice the traffic it has currently with ease.

Classic Tech believes that its technical team that works 24 hours will handle any kind of problems without causing inconvenience to the users. Also, they claim that the customers have never had any problem using tiktok before and still don't have any problem.

 

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TikTok launches marketing program for advertisers

3rd September 2020
"TikTok launched a marketing program."

TikTok launched a marketing program on Thursday to attract more advertisers with tools to measure the success of ad campaigns that run on its popular short video app.

The program will allow brands and marketers to run ad campaigns on its app, that at present has about 20 certified partners including digital marketing platform MakeMeReach and data analytics company Kantar, TikTok said in a blog. 

TikTok’s advertising business is still nascent, but the company owned by China’s ByteDance has become a popular place for brands that aim to reach the app’s young audience, who flock to it for lip-syncing, dancing and comedy sketch videos.

ByteDance has been ordered by U.S. President Donald Trump to divest TikTok’s operations in the country amid security concerns over the personal data it handles.

Microsoft Corp and Oracle Corp are among the suitors for the assets. However, China’s new rules around tech exports mean the sale of TikTok’s U.S. operations could need Beijing’s approval.

source:Reuters

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