Music streaming service Spotify has launched in Bangladesh, Pakistan, Nepal, and Sri Lanka, two years after launching in India, the company announced on Monday.
This expands Spotify’s rollout in South Asia to four countries, leaving only Myanmar.
CEO Daniel Ek first announced the expansion plan in their Stream on Event, which targets untapped markets with high potential. As per their infographic, they are able to reach 1 billion + customers in those 80+ countries. This becomes the largest ever one-shot expansion of the music streaming platform. This becomes the largest ever one-shot expansion of the music streaming platform.
Before this, they were available in 93 countries. So, the total number of countries with Spotify music service becomes 170+ markets.
Local language, pricing
Spotify is available in Nepal in free and premium plans. They have introduced localized pricing for the premium plan which is cheaper than other markets.
It will work with local creators and partners to expand our music offerings and deliver a Spotify experience that meets the unique needs of the Nepal market.
Now you can also visit the Spotify website in the Nepali language.
In the international markets, it also offers a free 1 month of premium plan for an individual in Nepal. It helps people to try out the premium features for free and then buy later.
Plan for Nepal Market
||Spotify offers in Nepal
||Ad breaks, Shuffle play, 6 skips, online streaming, basic quality
||Ad-free, play any song, unlimited skips, offline listening, and high quality
Spotify is available officially in Nepal now, you still need to use international credit cards or Paypal for the payment.
While tried to buy a Premium plan using a local bank debit card, it failed.
In the future might be integrated with local card payment or digital wallet payment in Spotify Nepal.
Spotify completes 2 years in India
The premium subscription costs INR 119 per month in India. After finishing two years in India this month, Spotify disclosed the following details on the Indian market (no paying subscriber numbers were disclosed)
- *10,000+ Indian artists claimed their Spotify for Artists profile since launch, and 600+ playlists (up 5x since launch) have been locally curated by Spotify’s in-house editors featuring several of these artists.
- *In 2020, more than 20 artists from India featured in several Spotify global playlists. This included Antariksh, Abhilasha Sinha, Sandunes, and Sarathy Korwar, among others.
- *The number of podcasts created on Anchor (which was acquired by Spotify in 2019) in India has increased 80x in a span of one year (Feb 2020 – Feb 2021).
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